For me, a picture speaks a thousand words. In fact, what makes you stand out from the crowd is the attention to detail, and this is what I value most when working with other creatives in the team.
My entire activity is based on creativity and authenticity and I do believe that in this dynamic world, you cannot give up on either of them if you want to go really big. After many years of working in press and journalistic companies, I now value the power of social media in sharing content and documenting events. So one of my favorite parts of the process, apart from helping brands have a top brand image online, is being there for them to reach out to their audience in real-time with maximum professionalism.